HE Transformation Product & Market | 19 November
09:20 am - 09:40 am
Where Are We Competitive? Developing a Proposition for Robust Growth
Doubling down on distinctiveness
Nailing your strategic growth proposition
Building a competitive market positioning
09:40 am - 10:20 am
Mastering the Portfolio Mix: The Product Decisions Critical to Strategic Success
Designing an academic portfolio with growth capabilities
Down to the granular: What you need to know to make effective product decisions
The viability tests on resource allocation, demand and ROI
Aligning portfolio mix with long term mission and identity
10:30 am - 10:50 am
Say it in 5 Graphs: What You Need to Know About Student Demand in 2026
Where will be in January? The intake analysis for the cycle
The state of demand with UK 18 years olds and the evolving shape of decision making
Expectations on international and PG student recruitment
The long-term trajectory: The strategic trends facing the market and how institutions should prepare
11:00 am - 11:30 am
Sponsored Session
11:40 am - 12:10 pm
LLE Ready? The Roll Out and What Microcredentials Mean for Your Offering
Policy roll out and LLE implementation update ahead of 2027
What does modularity and credit transfer mean for HE business models?
Where are institutions in building operational readiness for LLE?
Exploring the design and delivery of modular course provision
12:10 pm - 12:50 pm
New Products, New Student Populations … New Marketing Strategy?
Maximising impact with new audiences: Getting Gen Alpha ready
Becoming active agents in shaping portfolios to reflect student demand
Differentiation is king: How do we get there?
Achieving real cut through: Positioning, Packaging and Personalisation
1:00 pm - 1:30 pm
Sponsored Session
1:40 pm - 2:00 pm
Building a Commercially Successful TNE Brand: Where Are the Opportunities?
The TNE growth spaces and what’s working now
Operational questions on scalability and quality
Brand building with a TNE model
2:10 pm - 2:40 pm
Action on Academic Delivery: Designing and Testing New Approaches to Teaching Models
Building flex in a “world leading” academic delivery model
The innovation required on structure, delivery and pedagogical practice
Thinking intentionally about cost base and resourcing
Are we all doing the same thing? Making the space for testing new approaches and experimenting with design
2:50 pm - 3:30 pm
A Framework for Sustainable Growth: Building Durable International Student Recruitment Channels
How global mobility trends are evolving
Building resilience to market volatility
Challenging overexposure to core source countries
The characteristics of a sustainable growth model
3:40 pm - 4:15 pm
Thinking Tertiary: What Would a Joined Up Post-18 Operating Model Look Like?
Is the LLE a first step in joining up tertiary education?
How would a partnered structure operate and where does this work?
What are the gains for institutions and students?
The role of government and Skills England in fostering the environment for unified tertiary system approaches
*Agenda subject to change
